Wadi Poultry Group hosted its 10th round of the Wadi Poultry Academy in order to showcase innovative solutions, designed to enhance the efficiency of poultry production, and boost its quality, addressing the challenges facing the poultry sector. The academy, which is a unique educational platform, discusses the latest developments and innovations in the broiler management and broiler breeding, while focusing on improving the skills of poultry sector workers as well as implementing the best scientific practices.
The 10th round of Wadi Poultry Academy welcomed top experts and breeders in the poultry sector to discuss the latest scientific and technological developments of “Ross” breed (Katkoot Al Wadi), while focusing on enhancing broiler management, production, and following the latest technologies in breeding management. The academy is an exceptional opportunity to interact with Aviagen’s experts, the world’s leading poultry breeding company, to learn about the latest means for boosting “Ross” breed, in order to increase productivity and profits.
For the first time, customers from both commercial broiler and Parent Stock breeders, joined the 10th round of Wadi Poultry Academy, where they could exchange experiences about difference poultry production stages. This allowed all the participants to witness a more intensive as well as comprehensive experience. Appreciating the efforts of the breeders and aiming at encouraging them, Wadi Poultry Academy honored the customers with exceptional performances and high production results. This step positions Wadi Poultry Group, as a leading trusted partner in developing poultry industry.
Eng. Tony Freiji, Executive chairman of Wadi Group, stated: “The future of Egypt’s poultry industry is promising and positive. The massive investments pouring into this sector reflect the significant trust it enjoys, despite the current challenges. Additionally, achieving self-sufficiency in poultry production stands as a remarkable national milestone. He added, “The poultry industry is characterized by price elasticity, and its ability to adapt to price fluctuations proofs its sustainability and strength. In Wadi Group, we are committed to advancing this vital sector and strengthening its position in both local and regional markets.”
For his part, Puzant Dakessian, Poultry Division CEO at Wadi Group, commented: “Wadi Poultry Academy is a cornerstone of our strategy to strengthen ties with our partners and provide them with the latest tools and knowledge to face growing market challenges and achieve outstanding results in the poultry industry.” He added, “We believe that investing in developing the capabilities of poultry breeders is the best investment for the future of the industry. We continuously work on improving breeding methods to enhance productivity and efficiency, thereby reinforcing our competitive position in the Egyptian market, which is witnessing a significant growth in this vital sector.”
The academy aims to be the leading hub for modern technologies in Egypt’s poultry industry. This includes the continuous genetic enhancement of the “Ross 308” breed in collaboration with Aviagen experts. These experts focus on improving traits such as growth, feed efficiency, optimum biosecurity, nutrition and increased production. This improvement relies on advanced methods that include optimizing nutritional needs, ventilation systems, and farm management. Through its tailored training programs, the academy empowers the breeders with the skills to implement these techniques, fostering sustainability and innovation across the sector.
Since launching Wadi Poultry Academy in 2017, Wadi Group has consistently supported its partners and customers through comprehensive trainings and after-sales services. Now in its 10th round, the academy reaffirms the group’s vision of empowering poultry farmers to achieve excellence and enhancing Egypt’s position as one of the leading markets in the poultry industry. In addition to the academy’s efforts, Wadi Group conducts educational tours across Egypt, engaging communities in both the Delta and Upper Egypt.
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About Wadi Group:
Wadi Group is a leading company in agribusiness, with over 50 years of heritage in poultry and agribusiness industry across the MENA. Turning deserts into thriving green oases, Wadi Group has become a trusted leader in the industry.
Founded in 1984, with a small-scale poultry operation, the group has grown into a powerhouse, we now operate 12 subsidiaries and six brands across three distinct sectors: Dawagen, Sina’at and Mazareh.
The Dawagen sector includes Group’s core business operations, large scale poultry integrations, spanning from grandparents (GP) to parents, and the production of day-old chicks, commercial breeding, and table-egg chicks under the brand “Katkoot Al Wadi”.
To learn more about Wadi Group, visit www.wadigroup.com
