AGEC Developments has announced the commencement of deliveries for the first phase of its Ivy Residence project in El Shorouk City during June, alongside the launch of a new selection of two-bedroom and three-bedroom apartment models.
The move reflects the company’s commitment to delivering its projects according to planned timelines and offering a tangible, move-in-ready residential product.
Eng. Ayman Louis Rafla, Chairman of AGEC Developments, said that the start of handovers and the introduction of new unit models underscore the company’s ability to fulfill its commitments to clients despite the challenges faced by the real estate sector in recent years.
Rafla added that Ivy Residence distinguishes itself through more than its strategic location and premium design standards; it offers buyers a rare opportunity to inspect a completed unit and evaluate the surrounding residential environment before committing to a purchase.
Rafla noted, “At a time when a large portion of the market continues to sell units that are still under construction, we offer customers a completely different proposition. Buyers can visit the project, assess the scale of progress, and evaluate the quality of execution before signing a contract, providing them with the highest levels of confidence and transparency.”
He further pointed out that construction progress has reached approximately 80% across the residential buildings, while all villas are fully completed and ready for immediate handover. This reflects the project’s strong execution status and underscores the company’s commitment to turning its plans into tangible reality.
Rafla disclosed that real estate market is witnessing a clear shift in buyer priorities, with project readiness and a developer’s ability to deliver on schedule becoming among the most important factors influencing purchasing decisions.
Rafla said, “Homebuyers today place greater value on certainty and credibility than ever before. This is driving increasing demand for completed developments that can be experienced and evaluated on the ground. At Ivy Residence, we are not asking customers to invest in a promise—we are offering a ready-built community and a finished product that they can see, assess, and trust before making their decision.”
Ahmed El Ashry, Chief Commercial Officer of AGEC Developments, revealed that the company is launching a comprehensive marketing campaign throughout June, supported by an extensive outdoor advertising presence. The company will also host a dedicated customer event within Ivy Residence, giving prospective residents and investors the opportunity to tour the project, explore its amenities, and experience the community firsthand.
El Ashry explained that the project enjoys a prime location directly on the Suez Road, opposite Madinaty, with convenient access to New Cairo, Cairo International Airport, and the New Capital. The development spans over 28 feddans and features a fully integrated residential community, with a built-up area accounting for no more than 25% of the total project footprint, while the remaining space is dedicated to landscaped greenery, water features, and recreational amenities.
He added that Ivy Residence offers a diverse range of residential units, with apartment sizes ranging from 98 sqm to 209 sqm, in addition to villas starting from 267 sqm, catering to the needs of a broad spectrum of homebuyers and investors.
El Ashry concluded that the central message of the company’s current campaign is that buyers can now move into their new homes in East Cairo without enduring years of waiting. By offering a project that is ready for inspection and contracting, Ivy Residence delivers a level of certainty and transparency that is increasingly valued by real estate buyers.
